Manager - Digital Marketing - Real Estate Firm

Job Role: Performance Marketing campaign management

Experience: 5-8 years (preferably majority part in performance marketing)

Pointers:

- Require a Real-estate background who understand how performance marketing works in this sector end-to-end.

- Track the business from start to finish- from Facebook/ Instagram ads. till the person reaches the website and lead gets generated.

- Planning for him/ her would involve- studying/ researching that on which digital platform-ad should be pushed, expected lead from each tool/ platform, how many people have clicked on the ads and how many leads have been generated from it

- Must know SEM not SEO

- Should have worked with agencies implementing end to end performance marketing channel

- Should be analytical and know-how of Salesforce tool is a plus

- Certifications with Google, Facebook are a plus