Manager - Digital Marketing - Mobile Marketing Solutions Firm

Title: Digital Marketing - Manager

Reports to : Head - New Projects

Company:

It is one of India's leading mobile marketing solutions companies. With a belief of forging long-term associations, they offer a wide range of mobile-first services that transform the way organizations interact with their customers. They specialize in marketing technology solutions that engage target consumers through their mobile devices. They offer innovative mobile centric solutions that help organizations execute strategies to increase sales, reduce costs, mobilize business processes and enhance customer relationships. Founded in 2012, They are headquartered in New Delhi, with offices in Mumbai and London.

Roles & Responsibilities

Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Collaborate with internal teams to create landing pages and optimize user experience

Requirements:

2-5 years of work experience in Digital Marketing

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimising landing pages and user funnels

Solid knowledge of website analytics tools (e.g., Google Analytics,WebTrends)

Working knowledge of ad serving tools

Experience in setting up and optimising Google Adwords campaigns

Hours of work:

Normal working hours may be varied by the Company according to the needs of its business, but Saturday working is required.

Salary Range: 5-7 LPA

Aaskkie Malhotra
HR Recruiter
9910650141