Manager - Digital Marketing - IT

- Online Marketing & Digital Branding Manager is responsible to lead the end-to-end digital marketing strategy, its plan & execution, to achieve the business goals.

- This position works closely with the CEO, with direct responsibilities of Inbound demand generation, conversion rate optimization, content positioning, content promotion, branding campaigns, SEO/PPC

- Strategy & Planning, Keyword Strategy and Online brand reputation management - with the help of his team.

- Develop and execute a results-driven, multi-platform online marketing & digital branding strategy and plan to ensure the business priorities are met.

- Lead a team of Marketing, Content and Design Specialists to implement online marketing activities including, SEO/SEM, demand generation, sales enablement etc.

- Create suitable content for brand creation, promotion, customer acquisition & nurturing

- Work closely with the stakeholders for funnel building, positioning, conversion &campaigns

- Track and measure the performance of all campaigns, and assess against goals

- Identify trends and best practices in digital marketing in the industry to develop strategies