Digital Marketing Manager Location - Mumbai Exp - 4-10 years Industry - Internet/Digital/E-commerce Role &amp; Responsibility : - Responsible for Digital Marketing in personalised commerce and consumer engagement business - Deliver paid digital media marketing - SEM, SMM, SEO, Affiliates, etc. - Devise digital marketing strategies and initiating campaigns to drive traffic to the program website and app - Manage digital marketing plans, vendors and implementation across search, social, video, email marketing, affiliates and other digital channels. - Drive Mobile marketing strategy &amp; plan as well as Social Media Strategy &amp; Plan - Implement innovative social media campaigns across social media platforms like Facebook, Twitter, YouTube, LinkedIn, Instagram, whatsapp, Google +, blogging-based platforms, etc. - Manage and optimize spend across various online media channels - Optimize search campaigns regularly for maximizing the output - keyword optimization, ad copy optimization, campaign optimization, landing page optimization - Create a roadmap of on-site changes that boost SEO on a continual basis and develop the specifications to convey it to the technical team. - Measure and report the performance of paid digital campaigns vis-a-vis key metric &amp; contribution to business - Stay attuned to the best practices, algorithm updates, optimization techniques etc. Candidate Qualification and skill sets : - Engineer, MBA - 4-10 years post qualification experience - Deep &amp; hands on knowledge of Adwords, SEM/SEO, display marketing, affiliates marketing, paid SMM, Double Click (search, display) remarketing - Should be well versed with Google Analytics, Webmasters, and other web analytics tools - Ability to follow a data driven approach in each aspect, from suggesting changes to measuring the impact - Successful track record of managing high engagement communities - Basic level of technical understanding on server, site architecture, sitemaps, robots.txt, HTML, meta tags - Ability to document requirements with clarity for easy of execution by the technical team

Mumbai

Manager - Digital Marketing - Internet/Online 

Manager - Digital Marketing - Internet/Online  ,Job Description for Manager - Digital Marketing - Internet/Online  in Companion Placements & Human Resources Consultant in  Mumbai for (4-10) years of experience. Apply Now!

Job Description for Manager - Digital Marketing - Internet/Online  in Companion Placements & Human Resources Consultant in  Mumbai for (4-10) years of experience. Apply Now!