Manager - Digital Marketing - Healthcare Startup

We are a new Healthcare Startup started by 2 IIM graduates with significant entrepreneurial experience.

We are aiming to build a Healthcare startup with desire to change the healthcare landscape of our country (hopefully the world someday!)

We are looking for a Digital Marketing expert who share our dreams of making meaningful change to the world and with the requisite skills to help us in achieving our plans.

If you are up for a challenge, thrilled at the prospect of solving problems, willing to experiment and learn, and ready to ride the ups and downs of life in a startup with its long work hours - we have a job for you.

Key Responsibilities :

- Identify suitable digital media channels for effective marketing of the brand - Facebook, Twitter, Linked in, Google

- Ensure maximum visibility for the website in its category with proper SEO/other marketing techniques.

- Accountable for social media strategy across all current social platforms preferred by the Company

- Provide regular reporting for website and online marketing initiatives, using internal data sources, WebTrends and Google Analytics

Minimum Educational Qualifications :

- A good postgraduate degree, preferably MBA

Skills Required :

- Must have minimum of 2 years relevant experience working in digital marketing/digital analytics and in similar field.

- Exposure to all core areas of digital marketing like marketing analytics, social media analytics, display marketing, SEO/SEM, email marketing etc.

- Strong understanding of search and social media marketing platforms will be preferred.

- Understanding of/interest in human body and medicine will be a bonus