Manager - Digital Marketing - Gaming Startup

- Develop innovative brand campaign online in line with business objectives and global strategies

- Business associations with all poker platforms in-terms of news, ad spaces on website as well as the company's quarterly print magazine.

- Client meeting and strategy to increase business growth month on month.

- Create a marketing campaign from planning to execution for all digital platforms.

- Manage the website, social media handles, SEO, SEM all together for best results.

- Overlook the content on the website and make sure it is always updated.

- Behave as a brand champion, ensuring brand equity and guidelines are upheld in all communications

- Develop strategies to further penetrate the market of poker, be among the top magazines for any updates in the poker community (online & offline)

- Analyze user behavior and engagement for different poker offers and co-ordinate with poker platforms to share exclusive offers accordingly.

- Competitor analysis on all mediums

- Reports to be prepared to derive ROI across all online activities.

- Planning and managing marketing spending budget

- Experience in content writing and management will be an advantage

Specifications:

- Minimum 3 years of digital experience with Business development online media and marketing platforms.

- Preferable prior or present from the gaming industry, online magazine, business pages.

- Demonstrated experience with implementing digital marketing and business development initiatives that will scale to support the requirements of growing relevant audience for the website.

- Deep understanding of the digital environment and evolving tools and platforms used to improve online presence with excellent working knowledge to improve affiliate performance and magazine print.

- Able to translate trends into business opportunities.