Manager - Digital Marketing - FMCG/FMCD

Campaign Management: 

1. Develop and manage digital marketing campaigns to achieve brand objectives

2. Need to work on various paid media routes search engine marketing, re-marketing, visibility, engagement, content marketing, social campaign as per objectives

3. Handle & grow brand on e-commerce using various paid & organic communication

Enthusiast Marketing:

1. Continuously engage with enthusiasts & influencers in various cultures to create strong brand associations to grow brands via word of mouth.

Experience Management : 

1. Need to enhance consumer experience on various digital platforms and enhance brand visibility to be leader in category.

2. Create positive word of mouth on various digital platforms and create customised consumer experience.

3. ORM for various digital assets / universe

Company E-Commerce portal management : 

1. Ensure high quality consumer experience, via managing / updating quality content & interface

2. On-page & off-page management for optimization

Loyalty Management : 

1. Build & manage customer loyalty for consumer database to upsell & cross-sell

2. Drive traffic to showrooms via loyalty programs & local search optimization

Team Management:

- Build & manage quality team

- Quality Analysis: Quality in-depth analysis on various parameters to enhance ROI

Skills Required:

1. Should have systematic & logical approach towards work

2. Multitasking & in-depth understanding of digital eco-system

3. Should have challenging & problem solving approach

4. Person should have good interpersonal & presentation skills