One of the leading e-tailer is looking for candidates who is an expert in digital marketing.
As a Digital Marketing Manager, he/she should be responsible for:
- Content creation, mounting of display/video campaigns and be able to correlate these to brand objectives
- Quantitative' side of digital marketing (SEM, SEO, Affiliates, email, mobile other channels)
Other pointers:
- Web Analytics & Consumer Analytics
- Consumer Facing (B2C)
- Running one of the programs for B2C entity or Consumer facing brand.
- Search email, display email or affiliates
- Digital Marketing, Technology background, SEO, Comp Science background.
- Understanding of eCommerce domain, manage performance, drive sales directly
- Branding - try and build the brand.
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