Manager - Digital Marketing - Bank

Marketing Manager - Digital - A leading Private Bank - Mumbai

This is regarding opening with a leading Private Bank as a Marketing Manager - Digital

Designation: Marketing Manager - Digital

Experience: Must have 4+ years of experience into digital marketing

Location: Mumbai

Qualification: MBA (Marketing)

Job Role:

- Developing the yearly marketing plan Plan to increase digital banking service acceptance, usage, and retention.

- Increase sales through marketing campaigns - benchmarking against competitors, designing campaign structures or message, and campaign administration. Analysis of performance and remedial actions

- Creating segmented creative paths and briefing agencies for the intended outcome

- Stakeholder management

- Content support and UI UX inputs aligned with the brand

- Go to market plan for new releases - both internal and external marketing rollout