Manager - Digital Marketing - Automotive

Job Description - Digital Marketing Manager

The Digital Marketing Manager would develop, implement, track and optimize our digital marketing campaigns across all digital channels. He should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing manager will work with the marketing team, and agencies to launch campaigns on time and on budget. He would:

- Plan, Optimise and execute all digital marketing, including SEM, video, display advertising, email, social media and database campaigns.

- Measure and report performance of all digital marketing campaigns and assess against goals.

- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

- Identify trends and insights basis Digital and offline research, and optimize spend and performance based on the insights.

- Manage Digital Marketing Media Budgets for maximum ROI.

Requirements

- MBA from a reputed institute with 4-8yrs experience.

- Ideally experience of working in both - marketing as well as digital marketing for the right mix of perspective and relevant skillset

- Strong on technical, analytical skills with data-driven thinking.

- Expertise in Google Analytics, Google ads, Facebook business Manager.

- Up-to-date with the latest trends and best practices in online marketing and measurement.

- Ideally should be working in a leading organization on Digital Marketing

Salary offered: 16-30LPA