Manager - Demand Generation - B2B SaaS Startup

We are currently retained by a fast-growing B2B SaaS based startup to hire Demand Generation Manager to lead their Go to Market marketing strategies.

As a Demand Generation Manager, you will be responsible for understanding the complexities of market and developing strategies and campaigns to generate demand.

Key Responsibilities will include :

- To generate demand using different marketing channels.

- To Plan and manage Email campaigns, PPC (pay-per-click) ads, and LinkedIn paid campaigns.

- To manage execution of Account Based Marketing campaigns

- To work with Event Marketing team to organize events and webinars

- To identify new marketing channels for developing pipelines.

- To meet demand generation targets in MQL (Marketing Qualified Lead) and ARR (Annual Recurring Revenue)

- Developing and maintaining partnership with technology partners, knowledge partners, and industry consortiums.

To fit the bill, you must have :

- 3+ years of Demand Generation experience in B2B SaaS

- BE/B. Tech, Preferable with an MBA

- Experience in Email marketing, and paid digital campaigns

- Good understanding of HubSpot and Salesforce

- Strong Data- driven and analytical approach to demand generation

- Excellent written and verbal communication skills

Please note the role is with a startup and apply only if you are willing to work with one and have B2B SaaS experience.