Manager - Customer Trade Marketing
Responsibilities:
- Reviewing and managing the P&L, Trade spends within a given framework
- Handling new Brand/Categories launches and making & executing the "Go To Market Strategy for the same
- Managing and developing vendors for purchasing articles, branding elements etc. for Trade Marketing Activity
- Collaborate with the marketing and business teams to drive the marketing plans for the category including category and product promotion plans
- Developing & executing regional level BTL programs, channels and brand promotion and visibility activations
- Create an assortment of products which is in line with the company's Sales and Margin Plan
- Managing, training and supervising team members across the geophagy
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