Manager - Conversion Rate Optimization

- 3-5+ years of experience in CRO tools to setup, launch, and report on A/B tests/multivariate tests

- Strong proficiency in effective website design

- Expertise in using CRO and testing tools like VWO, Optimizely, Google Optimize, etc.

- Experience with research tools including HotJar, CrazyEgg, Zarget or other similar tools.

- Expertise in using analytics and reporting tools to report on experiment results, like Google Analytics, Google Data Studio etc.

- Understanding of psychology, user behavior & best practices behind great UI & UX

- Experience with multichannel media campaigns including a working knowledge of paid search, testing ad copy and landing pages, and display ad channels like Facebook, LinkedIn etc.

- Strong statistical skills, especially with respect to hypothesis testing, A/B tests, multivariate tests, and significance determination

- Excellent interpersonal and communication skills - should be able to communicate effectively with internal and external stakeholders (including customers) to generate hypotheses and present the insights based on running tests

- Experience in building and leading a CRO-focused team