Manager - Content Writing - FinTech

Content Writer Manager (Our Client is a FinTech Company)

Content Writer Manager (Our Client is a FinTech Company)

Work Schedule: 5 days workweek + 2 Saturday working every month. 9:30 am - 6 pm from Saket Office.

Role & Responsibilities :

Our client, a FinTech company is looking for a Content Writer to join and enrich the websites with new blog posts, guides and marketing copy. Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. If you're familiar with producing online content and have an eye for detail, we'd like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application. Ultimately, you'll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

You should be well versed with Content Creation, Writing White Papers, Social Media Posts, thought articles for Leadership, Assisting in leveraging PR relations with Editors, Journalists, Adept at organizing and managing media round tables. Automotive background preferred, but not a prerequisite. Have knowledge of conceptualizing, developing and managing video reviews and Product B rolls.

KRA :

- Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, social media and similar platforms.

- Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems.

- Ensure that content meets the company or client's needs, and follows our in-house style guide.

- Organize, modify and update existing content.

- Identifying B2B Corporate Clients - needs, gaps in the content (if any) and recommending new content to address gaps in the company's current content.

- Collaborate with co-workers and come up with fresh, creative content ideas, keeping our audience in mind.

- Writing clear marketing copy to promote our products/services. Preparing well-structured drafts. Editing and polishing existing content to improve readability. Proofread and edit blog posts before publication

- Verify content and information.

- Creating compelling headlines and body copy that will capture the attention of the target audience.

- Promote content on social media. Update website content as needed. Creating innovative and engaging video content, reels etc.

- Analyze data and analytics, and seek to increase reader engagement and retention. Increase engagement on various posts and generate potential leads

- Research industry-related topics (combining online sources, interviews and studies)

- Write clear marketing copy to promote our products/services

- Conduct simple keyword research and use SEO guidelines to increase web traffic

- Ensure all-around consistency (style, fonts, images and tone)

- Research markets and industries to create content that is innovative and eye-catching.

- Ability to work on multiple projects with different objectives simultaneously.

Experience & Skills required :

- 3 - 5 years of proven work experience as a Content Writer, Copywriter or similar role. Excellent writing and editing skills in English

- Should be Excellent Command over English Language.

- Portfolio of published articles

- Experience doing research using multiple sources

- Familiarity with web publications

- Hands-on experience with Content Management Systems (e.g. WordPress)

- Ability to meet deadlines

- Innovative mindset

- Good presence on social media platforms.

- Interested in making short videos and reels. Hand's on experience in Video/Photo editing tools/software (photoshop, canva, adobe premiere)