Manager - Commercial Excellence & Strategy - Pharma

Manager - Commercial Excellence and Strategy

Position purpose:

- Foster collaboration across all levels within diverse functions including business units, operations, Finance, Legal Compliance, and Global functions to implement activities related to commercial strategy, pricing strategies, and digital initiatives.

- Assist in developing short- and long-term strategic plans for business units.

- Oversee and optimize launch excellence processes for new products/indications.

- Offer market insights and competitive intelligence to support strategic decisions and Business development.

- Collaborate with digital service providers to propose innovative solutions to business challenges.

- Provide support on marketing excellence, enhancing digital capabilities, and aligning BSP & BEP processes.

- Develop forecasting models to assess in-market cases and evaluate the viability of new product launches.

Internal key customers:

- Country Leadership, Sales and Marketing Leadership, Finance, IT, Medical & Regulatory, Operations, Distribution

- Above-Market Functions (Area, Region, and Global)

- External customers

- MR agencies, Consultants, Digital service providers

Key Result Areas/Outputs:

- Lead and execute strategic projects in new product planning, business case development, and strategy.

- Develop business cases for new products and opportunities.

- Gain an understanding of market potential, unmet needs, and go-to-market strategy for new products, and project-manage critical processes for new launches.

- Coordinate with the global pricing team to deliver a robust Pricing Approval Request with necessary market research and business case.

- Assist the Managing Director on special projects and corporate initiatives.

- Produce high-quality market research outputs to support marketing teams in making strategic and tactical decisions.

- Provide insights into marketing variables, operating environment, and customer behavior regularly to guide the creation of business plans, optimize existing products and services, and capture early market trends and signals.

- Support Marketing, Communication Excellence (CommEx), and Finance teams in understanding market performance and trends to aid in brand forecasts, business planning, new product planning, and other decision-making processes.