Manager - Brand Marketing - Media/TV

Brand Marketing Manager for a Famous Media Group

ONLY MEDIA AND TV INDUSTRY

Position Details :

Job Description :

- Responsible for driving communication development for various channel shows and initiatives. Involves development of specific communication pegs and promotion ideas.

- Responsible for developing ideas for and pro actively identifying PR opportunities especially in the Trade media

- Responsible for identifying partnership opportunities to amplify communication efforts and brand promotion

- Driving media strategy development and media negotiations for specific campaigns

- Tracking and analysis of various MIS reports to develop market / show/ time band specific inputs for pushing viewer ship

- Identifying and developing ideas for leveraging channel's social media and digital assets

- Ensuring sales deliverables on various deals are met

- Inter-departmental co-ordination and interaction for product development, sales enablement and on-air promotion

Job Specifications (skills required) :

- Exposure to TV/Media industry ideal

- Experience in handling creative and media agencies

- Strong MS Office competencies

- Strong negotiation skills

- Creative individual and out of the box thinker

- Highly methodical and detail oriented

- Strong people and communication (verbal + written) skills

- Action oriented individual with the ability to handle pressure

- Deadline oriented