Manager - Brand & Marketing Alliances - FMCG

Discipline - Marketing

Subsector - Marketing Managers & Directors

Location - Mumbai

About our Client - Our client is a global leader in the confectionery and gaming space within their line of business, alongside an ever-increasing India footprint. They are well placed with a dominant market share and poised to bring great products in the India market, and need a strong Brand & Marketing Alliances Manager to fuel and sustain that growth for the country.

Job Description - In this role, the incumbent will :

- Plan, pitch and execute promotional alliances / institutional sales for Topps brands

- Supporting marketing strategy, licensing deals and product/brand management functions

- Analyzing the market, including competitors and consumers

- Executing marketing strategies and campaigns (ATL / BTL / Digital)

- Monitoring and arranging the production & distribution of promotional materials

- Attending and executing sales promotional events, plays and exhibitions & campaigns

- Executing trade schemes, retail visibility and visual merchandising

- Updating sales team with product launches & product knowledge

- Development & updating of the website and any other digital assets

The Successful Candidate:

- Excellent verbal & written communication in English & Hindi and the ability to think outside the box and be creative besides effective organizational skills.

- Ability to understand & execute strategies and have the ability to implement strategies by using or adapting tactics is preferred.

- Ability to adjust to and work with teams and work under pressure and meet deadlines is a must.

- Ability to comprehend product lines & brand building activities besides gathering thorough knowledge of competitors' products and services is desirable.

- Strong understanding of new technologies and how they can be applied to marketing is non negotiable.

What's on Offer: A chance to work with the Industry's leading brand that offers great growth prospects and competitive pay.

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