Manager - B2B Sales & Marketing - Sanitaryware

Job Description :

- Planning for top firms of the country including potential mapping, engagement needs, Ground level planning

- Develop account strategy and region strategy by gathering market Insights

- Implementation of KAM program via BD team and other cross functional teams

- Liasoning with Strategic planning, project and Sales planning to plan the year for the BD team including targets and action plan

- Create and lead the Annual specifier engagement calendar

- Drive segmentation of customers and develop segment specific strategies for engagement of the same

- Coordinate Design scholarship @ CEPT, JJ, SPA, COE Chandigarh, SAP Anna University

- Customized presentations to big ticket influencers in collaboration with Product marketing

- Pitch content for the team- product presentations.

- Tools like Swatches, samples, annual gifting

- Leading NPS survey and subsequent research

- Consumer/ consumer behavior analysis

- Insight management on the basis of research results