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Amrita Chandra Sinha

Management Trainee at HuQuo Consulting Pvt. Ltd.

Last Login: 28 March 2024

Job Views:  
3044
Applications:  748
Recruiter Actions:  0

Posted in

Consulting

Job Code

1391610

Manager - Analytics - MMM Solutions

2 - 10 Years.Gurgaon/Gurugram/Ahmedabad/Gujarat
Posted 2 months ago
Posted 2 months ago

Manager - Analytics - MMM Solutions


Manager - Analytics

- Own the development of MMM models and its deployment through state of the art tools

- Ability to improvise MMM models basis the client's need

- Identify latest market trends in Marketing Measurement and create internal frameworks

- Partner with Engagement teams to develop MMM product as customer zero, and be able to scale MMM capabilities

- Explore how all measurement frameworks complement and integrate with one another

Location : Gurgaon or Ahmedabad

Key Requirements :

- 2 to 5 and 7+ years of experience in building and deploying MMM solutions

- Experience in building MMM models from the scratch

- Good understanding of various MMM models methodology like Linear Regression, Hierarchical models etc.

- Good understanding of Marketing measurement frameworks

- Expert level understanding of Statistics and Machine Learning

- Experience of building MMM models for industries like Retail, eCommerce and CPG is a big plus

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Posted By

user_img

Amrita Chandra Sinha

Management Trainee at HuQuo Consulting Pvt. Ltd.

Last Login: 28 March 2024

Job Views:  
3044
Applications:  748
Recruiter Actions:  0

Posted in

Consulting

Job Code

1391610

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