Manager - Analytics - Manufacturing Firm

Manager - Analytics

As a business transformation data scientist in the Strategy and performance transformation team, you will work with multiple functions such as Sales, Marketing, Customer care to :

- Deliver actionable insights through in-depth data mining and data analysis

Build analytics model for varied use cases across such as :

- Sales Propensity model for lead qualification and prioritization

- Marketing mix optimization model for enhancing effectiveness and efficiency of marketing spend

- Demand sensing and forecasting by geography/ customer segments

- Predict probability of churn

- Dynamic pricing model for B2B customers

- Create effective data visualization for tracking and monitoring of pre-defined KPIs across sales and marketing

- Communicate insights and action plan to business team

- Tableau, Python, SQL, Power BI

Experience: 4 Years