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Ajay

Research Associate & IT Executive at ACH Management Consultant Pvt Ltd

Last Login: 22 April 2024

2732

JOB VIEWS

210

APPLICATIONS

15

RECRUITER ACTIONS

Job Code

751801

Manager/AGM - Marketing - Foods/FMCG

6 - 8 Years.Anywhere in India/Multiple Locations
Posted 4 years ago
Posted 4 years ago

- Responsible to firstly build the marketing plan for the division's launch. This includes long and short term plan based on consumer insights for brand building, packaging, innovation and activation.

- Carry out extensive study of shortlisted categories including competition.

- Manage product/brand profitability

- Successful execution of all strategy projects and brand activation plans.

- Brand profitability

- Work within budget constraints to deliver best in class ROI for all marketing investments

- Completely responsible end to end for all marketing work, including traditional & digital advertising, research, media and trade marketing. He or she is the voice of the consumer in the organization.

- Work along with SVP to develop the brand strategy from scratch.

- Initial experience in sales (2-3 years) and subsequently marketing (3-5 years) is a must have. Overall work experience of around 6-8 years. Most of it should be within packaged foods

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Posted By

user_img

Ajay

Research Associate & IT Executive at ACH Management Consultant Pvt Ltd

Last Login: 22 April 2024

2732

JOB VIEWS

210

APPLICATIONS

15

RECRUITER ACTIONS

Job Code

751801

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