Posted By
Posted in
Sales & Marketing
Job Code
463118
This is regarding Job opening for Manager-Account Planning with a Leading Media Firm in Mumbai.
Company: A Leading Media Firm
Location: Mumbai (Andheri West)
Position: Manager-Account Planning
Job Description:
- Understanding consumer viewing habits and trends (via consumer research and TAM/BARC, RAM data)
- Pivotal role in devising Annual/ Quarterly Operating Plans (Radio)
- Research inputs in formalizing the FPC (Radio), Promo Planning and Evaluation (Radio)
- Generating MIS reports for Senior Management for decision making
- Media planning for all the clients
- Handling a team and managing the work along with the team.
- Handling 360 degree media activity (Radio)
- Preparing Media Strategy with a proper understanding of Client's business
- Updating clients about Media Scenario with the help of Software like BARC, TAM, MAP, IRS and proprietary tools
- Preparing report on pre-evaluation and post-evaluation after every campaign to check the effectiveness of it
- Researching how and where media space can yield the highest return on investment (ROI) for the client
- Developing strategic and cost effective campaigns
- Regular meetings with clients and updating them with weekly reports, competition track and upcoming properties
If this job opportunity excites you then do reply me with your updated CV with the following details.
1. Total Experience
2. Current CTC
3. Expected CTC
4. Notice Period
Kinjal Parmar
Recruitment Consultant
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Posted By
Posted in
Sales & Marketing
Job Code
463118
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