MakeMyTrip - Associate Revenue Manager - Analytics

Role: Associate Revenue Manager

Line of Business: Holidays & Experiences

Level : Assistant Manager

Location: Gurgaon

Education: B.Tech from reputed institute

Experience : B. tech/B.E from reputed institute with 2 to 4 years of experience in data analytics (SQL & Advanced Excel), SAS & BI. Python or R Knowledge is good to have from e-commerce industry

What you will be doing:

Revenue Management and Driving Growth

- Defining & driving the short term and long term growth agenda of the business while influencing various cross functional teams

- Managing the business numbers and devising strategies to achieve revenue and profitability goals

- Tactically manageing active revenue levers to achieve the daily margin, conversion and transaction goals

- Leading discussions on the relevant banking and non-banking alliances and execute tactical marketing campaigns

- Tracking performance parameters and keep a tight control on business KPI numbers

- Deep diving into competitor pricing data and use signals to improve category pricing

- Deep diving onto demand signals / traffic data to decipher business and marketing strategy

- Collaborating with marketing to devise and execute customer engagement strategies and campaigns, especially focusing on new customer acquisition, driving repeat & referral business and up-selling & cross-selling

- Understanding new markets & segments - the trends/customer behavior and working with marketing, supply and product to maximize conversion basis those trends

- Following a stringent action plan and collaborate with the product team to increase platform conversion

- Working with product teams to automate / improve pricing, business reporting and alerting mechanisms

- Collaborating with operations team to devise and ensure smooth post-sale processes

Data Analysis and Reporting :

- Creating and maintaining rich interactive visualizations through data interpretation and analysis integrating various reporting components from multiple data sources

- Proactively analyzing data using statistical methods to answer key questions from stakeholders or out of self-initiated curiosity with an eye for what drives business performance, investigating and communicating areas for improvement in efficiency and productivity

Interaction Points;

Marketing, Product, Tech, Supply and Finance teams

Key Success Factors for the Role:

- Mindset that will constantly think about Return on Investment, business and revenue

- Passion for data and an exceptional ability to solve complex problems

- Strong communication skills, Influencing skills, great interpersonal & stakeholder management skills.

- High on energy, is a go-getter and a team player