Mahindra Holidays - Zonal Marketing Manager - South

Position Title : Zonal Marketing Manager

Experience : 12 to 20 yrs

Skills Required : BTL, Lead Generation, Tele Marketing team handling, have worked on Direct Sales.

Job Summary :

- Develop marketing initiatives to expand customer base to achieve the zonal revenue targets

- Ensuring brand messages are consistent as per the guidelines

- Evaluating tie-ups, Promotional Activities and events in markets

- Monitoring performance of promotional activities to ensure brand visibility and awareness in existing and new markets

- Develop and lead a marketing team that will develop and execute new concepts & activities to position business as a market leader

- Monitor and lead National campaigns in the zone

- Manage the South Zone marketing budget

- Analyze market & competition trends to find out gaps and opportunities

- Innovative out of the box solutions for productivity management, reducing cost per sale, enhance referral business, etc.

- Oversee corporate communications and other business development activities