Sr. Digital Marketing Analyst Role Summary : - Liaise with large-scale partners such as Mastercard, American Express and Visa to make sure we have the optimal account structure in place and follow best practice when it comes to ecommerce and local trends, working with online and offline teams - Manage the overall burndown and allocations of alliance marketing budget for all countries - Optimize the performance of campaigns to achieve the business KPIs - Run campaigns with strict KPI optimization (CAC, conversion rate, acquisitions, revenue) - Work closely with the creative team to initiate, manage, and ensure delivery of creatives along with feedback and guidance on the performance on creatives, optimizing the process and creating templates for future use Minimum Qualifications/education : Bachelors/Masters in the field of marketing Experience : - 2+ years working with ecommerce or other performance-based digital players - Experience in managing research, launch of campaigns along with A/B testing of banners, creatives and options to drive higher conversions - Analyzing and optimizing performance and business growth, i.e., results like incoming orders, GMV, new customers, CAC, CPO etc. Skills : - Reporting and data visualization tools - Managing marketing initiatives

Gurgaon/Gurugram

MAFCarrefour - Senior Analyst - Digital Marketing 

MAFCarrefour - Senior Analyst - Digital Marketing  ,Job Description for MAFCarrefour - Senior Analyst - Digital Marketing  in MAFCarrefour in  Gurgaon/Gurugram for (2-7) years of experience. Apply Now!

Job Description for MAFCarrefour - Senior Analyst - Digital Marketing  in MAFCarrefour in  Gurgaon/Gurugram for (2-7) years of experience. Apply Now!