lyxel&flamingo - Team Lead - Social Media Account Management

Overview : We are seeking an experienced and dynamic Team Lead Account Manager with advanced knowledge in social media, strategic planning, and a moderate understanding of influencer marketing, paid media, SEO, technology, and e-commerce. The candidate should be focused on driving account growth, executing impactful campaigns, possess strong leadership skills to manage and mentor a team of 2-3 individuals, and recognize the crucial nature of client management. The role requires a strategic thinker with a proven track record of successful account management, campaign execution, and team leadership, and coordinate during pitch activities.

Key Responsibilities :

1. Strategic Account Management:

- Develop and implement strategic account plans to drive growth and achieve client objectives.

- Leverage advanced knowledge of social media platforms to create impactful campaigns.

- Utilize moderate understanding of media, SEO, technology, and e-commerce to enhance overall account strategies and cross-sell accordingly.

2. Campaign Execution:

- Lead the planning and execution of large-scale campaigns that align with client goals. Work on 360 integrated campaigns.

- Collaborate with cross-functional teams to ensure seamless campaign delivery.

- Monitor campaign performance and implement optimizations based on data-driven insights.

3. Research and Analysis:

- Conduct thorough market research to identify industry trends and competitive landscapes.

- Utilize research findings to inform and enhance account strategies.

- Stay updated on the latest trends and technologies relevant to the industry.

4 Team Leadership and Management:

- Lead and mentor a team of 2-3 Account Managers/Solutions Architect, providing guidance and support.

- Foster a collaborative and high-performance team culture.

- Conduct regular performance reviews and set clear goals for team members.

5 Client Relationship Management:

- Build and maintain strong client relationships, acting as the main point of contact.

- Recognize the crucial nature of client management in ensuring client satisfaction.

- Address client concerns and proactively identify opportunities for account expansion.

6. New Business Pitches :

- Actively participate in major pitches and campaigns to secure new business.

- Serve as the internal point of contact for all verticals during the pitch process.

- Manage client coordination for pitches, ensuring seamless communication and understanding of client needs.