Luminous Technologies - Senior Executive - Product Marketing - International Business - Inverter

Sr Executive, Product Marketing ( International Business) - Inverter

- Identify & understand the complete range & specifications for the new products.

- Coordinating complete process of new product development with Engineering, R&D & factory.

- Devising Pricing & launch strategy for new products

- Forecasting/Market Study & competitions analysis

- Creating training modules (ppt) for Sales team.

- Conducting training session for Internal Sales team & country partner sales team.

- Reviewing the sales of new product to identify if the product is doing well in the market or need any changes.

- Analyze key Market wise competition pricing and strategy analysis with the help of export data.

- Monitor stocks on regular intervals and devise liquidation plan/strategy for slow/non-moving inventory.

- Co-ordination with marketing manager for the development/discussion ATL/BTL material activities related to product.

- Need to work with R&D, Engineering & factory for any quality challenges in existing range & get it approved for production.