KEY RESPONSIBILITIES  - Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.  - Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.  - Monitor trends in social media tools, applications, channels, design and strategy.  - Implement ongoing education to key stakeholders to remain highly effective.  - Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.  - Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.  - Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.  - Spotting opportunities to generate positive social media coverage and managing social media at events and initiatives.  - Social Media listening & Online Reputation Management for prospects, new customers and booked customers as well as generating and presenting actionable insights to maintain a positive sentiment for the brand.  REQUIREMENTS OF THE ROLE:   - 5+ years of experience in Social Media Management and/or digital marketing management in a fast paced environment.  - Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.  - Experience either within social media agencies or within digital/social media departments in creative and strategic brands.  - Experience in social media listening, insights tools, analytics, reporting  - An understanding of the social web, including blogs, forums, social networks, microblogs, photo/video sharing, ratings and reviews etc.  - Experience in leveraging social media with consumer support, and working with consumer support teams.  - Maintains excellent writing and language skills.  - Makes evident good technical understanding and can pick up new tools quickly.  - Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.

Mumbai

Lodha Group - Social Listening & Online Reputation Management Role 

Lodha Group - Social Listening & Online Reputation Management Role  ,Job Description for Lodha Group - Social Listening & Online Reputation Management Role  in Lodha Group in  Mumbai for (5-8) years of experience. Apply Now!

Job Description for Lodha Group - Social Listening & Online Reputation Management Role  in Lodha Group in  Mumbai for (5-8) years of experience. Apply Now!