Lithan - Digital Marketing Manager

Salary offered: 9 - 10 LPA

Position Summary:

If you live and breathe digital marketing, we want to talk to you. We are looking for a dynamic and enthusiastic Digital Marketing Manager to develop, implement, track and optimize Lithan's digital marketing campaigns across all digital channels

Job Description

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and Go-to-market)

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

- Design, build and maintain Lithan's social media presence

- Should be ready to deliver training sessions and SEO and Digital Marketing to students pursuing Digital Marketing qualification at Lithan.

Knowledge Skills & Abilities:

- Education: Any Graduate, MBA in Marketing (preferred)

- Should have minimum 4-5 years of proven experience in digital marketing.

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Good communication skills.

Salary: Best in the industry

Job Location: Mumbai (Andheri)

Interested candidates can apply with their updated resume and CTC details or call on 8879421483

About Lithan

Lithan is a Singapore-based Digital Skills Accelerator providing On Demand Learning & Mentoring. We are the lifelong career progression and learning partner of individuals and a total talents and training solutions provider for enterprises. We have trained over 14000 students globally and awarded 9000+ qualifications & certifications over the past 16 years

We have access to 6 Lithan Campuses Across Asia, mainly, Singapore, Malaysia, Myanmar, China and India which allow us to customize our delivery to fit the specific needs of learners.