About Lenovo: Lenovo is a US $50 billion global #212 in Fortune 500 company and a leader in providing innovative consumer, commercial and enterprise technologies. Globally, our product lines include a full range of commercial and consumer PCs, servers and workstations and a family of mobile internet devices including tablets and smart phones. We design and build our products to bring progress to the world. Serving customers in more than 160 countries, we take our inspiration from the drive and imagination of the people who make things happen; our technology helps those who do, do better. At Lenovo we employ more than 60,000 people worldwide and our people share a common aspiration to be the very best. Whether serving our customers, working as a team or contributing to the community, we are working to build a unique company. A company that delivers unparalleled products created and supported by people with a wealth of different cultures and experiences. Our strength lies in this diversity. We are dedicated to fostering an environment that encourages entrepreneurism and ownership. A workplace where people's talents can be challenged and their efforts recognised and rewarded. We employ fantastic people- come join the fun! About the Role: Lenovo is looking for a B2B content production manager to join their WW SMB Marketing team. Within this team, the Campaign and Content marketing function is responsible for strategizing, designing, and producing demand generation and thought leadership marketing and campaigns for the SMB segment. The SMB Marketing Manager will be responsible for: 1. Taking the quarterly plan and crafting a clear execution strategy 2. Identifying the types of assets; digital and print, that should be created 3. Creating detailed asset briefs, highlighting the objective, core message, outline, content tone, and voice, and expected customer reaction 4. Working with the agency and internal teams to develop the assets ensuring brand compliance and any other partner compliance that might be required 5. Working with the geo-marketing teams to help them localize the assets as per the regional nuances 6. Curating and updating of all the assets produced Position Requirement: The candidates who want to apply for this role should meet the following criteria: 1. MBA in Marketing with a minimum 10 years of experience in marketing or technology or B2B content creation 2. Excellent written and spoken communication, with no MTI 3. Proficiency in global communication standards 4. Good storyboarding skills for ensuring a coherent and strong narrative in all content 5. Experience running social media campaigns 6. Ability to understand data and insights and derive actionable and powerful messages from it. Good to have skills: 1. Ability to write content and give actionable guidance to the writers to create better copy 2. Understanding visual narrative and the interplay of strategy, copy and design in content production Education: 1. Bachelor's degree (Any Specialization) 2. MBA Marketing 3. Certification in Content Marketing or Digital Marketing added advantage

Bangalore

Lenovo - SMB Marketing Manager 

Lenovo - SMB Marketing Manager  ,Job Description for Lenovo - SMB Marketing Manager  in Lenovo India in  Bangalore for (10-12) years of experience. Apply Now!

Job Description for Lenovo - SMB Marketing Manager  in Lenovo India in  Bangalore for (10-12) years of experience. Apply Now!