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Arvind Banta

Director at Lead Search

Last Login: 19 March 2020

3231

JOB VIEWS

358

APPLICATIONS

55

RECRUITER ACTIONS

Job Code

510176

Lead/Senior Manager - Marketing & Product Management - Telecom - IIM/IIT/NIT

4 - 9 Years.Mumbai
Posted 6 years ago
Posted 6 years ago

Lead Marketing & Product Management

Define the Go-To-Market (GTM) strategy & segment marketing roadmap

Define & develop Customer Acquisition programs

Develop the Customer Value preposition including customer experience management

Key Responsibilities :

- Identify opportunities for new customer acquisition by expanding the base

- Analyze market shares across product offerings and derive strategies for achieving market leadership. Acquire high-value customers

- Ensure customer delight and seamless customer experience across all touch points

- Align and brief the integrated Communicative teams to ensure that all ATL & BTL communication is in line with segment positioning & market strategy

KPI- s

CMS

Data Usage

Efficiency & Optimization of marketing budget

Education :

BA/BMM/B.Tech - IIT / NIT / Top Eng. Institutes

MBA Marketing / Operations - IIMs & Tier I/2 Institutes.

Pedigreed, high intellect, data-driven young leaders with a consistent track record Industry Background: Experience in Category Management in FMCG, Platform based Technology Start-Ups and Management Consulting.

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Posted By

user_img

Arvind Banta

Director at Lead Search

Last Login: 19 March 2020

3231

JOB VIEWS

358

APPLICATIONS

55

RECRUITER ACTIONS

Job Code

510176

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