Lead/Senior - Digital Analytics & Insights - Retail

Lead/Snr - Digital Analytics and Insights

Candidate Description :

- Strong analytical skills providing insights as well as recommendations for changes convincing decision makers of business benefits of the proposed solutions

- Flair for quantitative data analyses and interpretation and ability to process data to draw insights, answering - so what- questions about data

- High degree of pro-activeness in analysing customer behaviour using available data to influence changes on the website

- Excellent written and verbal communication skills with specific focus on - persuasive, influencing- communication style

- Ability to effectively present analysis and insights to varying audiences in person and over call

- Marketing analytics( not restricted to Digital marketing) background with exposure to data sciences and modelling

Behavioral Attributes :

- Strong inter-personal skills to help collaborate across teams

- Logical thinking and ability to sift through data to identify insights

- Attention to detail

Education and Experience :

- MBA/MA Economics or equivalent qualifications from premier schools

- 8-10 years of experience in web measurement or strategic customer analysis area or marketing analytics required

- Experience on clickstream analytics tool like Adobe SiteCatalyst / Insights / Discover, strategic and statistical analysis tools like SAS and interactive dashboard tool like Tableau / QlikView preferred