Lead - Public Relations - University

Job Responsibility:

- Steer management of University's communication strategy, including goals and tactics with a focus on PR.

- Oversee a column in newspapers/magazines, focusing on articles related to design and its evolving landscape

- Plan PR events from start to finish according to requirements, target audience and objectives

- Ensure all internal activities and stakeholders are engaged with the media and publishing world.

- Ensure University's presence in the best magazines in India and abroad.

- Review best practices of competitors and maintain an overview of current trends in higher education.

- Build relationships with key partners to enable University place in national and international rankings.

- Focus on PR to enhance the University brand, create compelling advertisements and maximum engagements across various mainstream publications.

- Track and analyze PR efforts, submit relevant reports and use data- driven insights to determine strategies resulting in improved performance.

- Work with other team members to develop content for print collateral particularly for the media including handling potential PR crises and negative online feedback, working in collaboration with the content and marketing teams.

- Ensure error free and impactful communication.

- Manage PR communications vendors.

- Participate and contribute to teaching communications courses

- Support in building content for communication courses.