Lead - Products & Platform - Stock Broking Firm

- To manage online/digital business and work on digital strategies. Optimize online platforms and ensure they contribute to growth of digital vertical. Responsible for increasing the organic traffic on portal and develop, monetize new online business model for digital consumers.

- To constantly innovate and develop the digital channels Web and Mobile Trading and build a differentiated digital value proposition that appeal and work with various stakeholders to implement them. To devise strategies for competitive edge compared to other brokers. To introduce digital products and order types for Equity, Derivative, Currency, Commodity.

- To work with the development, design and analytics partners and develop the joint proposition, work on milestones and grow the business on an ongoing basis. Improve app investing experience through multiple feature additions, reduce number of clicks for app transaction, improve watch list, order screens for F&O traders, track and improve performance (speed, load time), improve fund transfer success ratio etc. Improve portal investing experience - align the portal and app experience through uniform product offering. Improve speed, make it mobile responsive.

- Revamp the pre-login content site to increase engagement of non-customer users and increase the organic lead count from the website from current 200 to 3000 p.m.

- To manage vendors responsible for development, testing and UI changes, checking of products in UAT. To check functionality of Trading Platforms has to be carried out on a regular basis.