Lead - Offline Marketing - Fintech Startup

FIRM : Series A funded fintech start up

LOCATION : Bengaluru

Job description :

- Strategise about new creative offline campaigns and PR stunts

- Build and manage partnerships/alliances

- Develop, implement and measure effectiveness of campaigns down to CAC, retention rates and CLTV

- Break down data to find out what really works and do 10x more of it

Requirements :

What we expect :

Action-taker : you are a doer, not a talker

- Resourceful and ROI focused

- Someone specifically knowledgeable about supporting the expansion of a channel partner program

- Jack of many trades: basic design and copywriting skills

- Number Affine : you don't rely on gut feeling, you run experiments and do more of what works

- Hard working and hungry (not just for food)

- FMCG experience is a plus

- Start up experience is a plus

Salary Offered : 10-20 LPA