Lead - Marketing - Respiratory Division - Pharma

Marketing Lead for the Respiratory division of a leading Pharma company.

Be responsible for leading a team of managers/associates(CPM/CPA) for all marketing aspects for the designated product group to achieve planned sales, profit and market share objectives as well as people management and development.

Provide strategic guidance to members to develop both short term and long term and execute the marketing plan including brand vision, objectives, product positioning, strategies, tactical plan, KPI to achieve annual budgeted sales and profitability of product group

Develop the Annual Operating Plan by incorporating inputs received from team members

Lead, manage, liaise cross functional teams and internal stakeholders to maximize the potential of portfolio(s) such as Sales, Medical, Global Supply, regulatory, Global Commercial Organisation, compliance, pricing and etc.

Establish processes of gathering, interpreting, and using market information as well as customer insights to create valuable programs and value offerings

Maximise productivity of the team through efficient decision making and delegation of authority

Provide guidance to team members on company procedures, policies and guidelines. Communicate and engage with the team on a regular basis to ensure alignment with the organization goals and support them in achievement of team goals

Coordinate with the regional marketing teams and participate in the monthly review meetings for products that have a regional exposure. Seek inputs on marketing strategies and support on any endeavours which are regional in nature

Accountable for:

- Marketing strategies planning and product promotion

- Hold accountability and responsibility for managing promotion of product group within Business unit

- Market analysis and assess revenue potential for product portfolio

- Influence development of country sales targets, OP plan

- Team working and divisional working

- Team development

Reporting to the Global Head of Marketing.

Would need candidates with strong marketing knowledge in the respiratory division. Even if handled marketing for respiratory therapy in the recent past should be fine provided the candidate is confident about the therapy area.