Lead - Marketing - IT

Marketing Lead

- Design and implement a strategy for corporate brand management

- Assist in creating marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules

- Ensure brand consistency in marketing and social media messages by working with various company department members

- Create and distribute engaging written or graphic content in the form of e-newsletters, web pages, and blog content, or social media messages

- Provide creative ideas and keep the list of promotional materials updated.

- Manage the company website and other platforms

- Digital content creation for company marketing collaterals, social media, and Graphic design for posters, banners, flyers, and other physical media

- Conceptualising and creating of product videos are desirable

- Work with an external agency for ad-hoc marketing activities like lead generation campaigns.

- Any ad-hoc duties as required

Requirements:

- Minimum experience level is 7-8 years at least

- Degree in IT or Communications or Marketing

- Very good understanding of the IT Service industry

- Very good understanding of B2B business, someone who has worked in an IT company's marketing team would be highly desirable

- Clear understanding of social media for business use

- One to two years of experience in Social Media Management, Marketing, Content Creation, Web Design, and Strategy

- Photoshop/photo editing will be an added credit for this role

- Experience in lead generation using marketing campaigns will be a big plus

- Basic Microsoft Office skills

- Strong communication skills (spoken and written)

- Team player and willing to learn

- Intellectually curious, independent, and self-motivated

Highly desirable skills :

- Proficiency in Adobe software (Photoshop, Illustrator)

- 2D Animation proficiency is a big plus

- Proficiency in videography, video editing is preferred