Job Description : - Lead marketing efforts and provide thought leadership to the Executive Committee - Articulate the brand, communication and marketing strategy and bring it to life - Build deep consumer understanding (e.g., cohorts, subscriber base, user behaviour) - Work closely with categories to align and execute on business goals across categories and products (Customer acquisition, Subscriber acquisition, Net revenue, CAC) - Identify relevant marketing channels and marketing mix - Lead budget allocation and planning of marketing campaigns to drive user acquisition and sales growth - Develop media strategy to drive awareness, trial, and adoption of our products - Strengthen Nua's brand presence (e.g., social media, influencer marketing campaigns, brand awareness campaigns) - Build and manage the marketing team (e.g., hiring, goal setting, performance management) - Oversee measurement and reporting of the performance of marketing campaigns and monitor progress against goals (return on investment and performance metrics) Ideal Candidate : - 7-8 years of experience in sales and marketing roles with a proven track record of helping scale up marketing in a start-up environment (or) working in leading FMCG and e-commerce companies - Minimum 4 years of experience in Brand / Product / Category roles with strong consumer marketing fundamentals - Experience in leading and building a team - Bachelor's or Master's degree in Business Administration About the company : The company is a series B funded personal care start-up based out of Mumbai.

Mumbai

Lead - Marketing - FMCG Startup 

Lead - Marketing - FMCG Startup  ,Job Description for Lead - Marketing - FMCG Startup  in Michael Page in  Mumbai for (7-10) years of experience. Apply Now!

Job Description for Lead - Marketing - FMCG Startup  in Michael Page in  Mumbai for (7-10) years of experience. Apply Now!