Lead - Digital Marketing - IT

Lead - Digital Marketing

Job Description

Job Title: Digital Marketing Lead

Location: Noida, India

Experience: 6+ years

Responsibilities:

Social Media Strategy:

- Develop and execute comprehensive social media strategies to enhance brand visibility and engagement.

- Focus on platforms such as Facebook, Twitter, and LinkedIn to reach target audiences effectively.

Content Creation:

- Lead content creation efforts, ensuring high-quality and engaging content across various digital channels.

- Collaborate with cross-functional teams to develop content that aligns with the brand voice and resonates with the target audience.

Digital Campaigns:

- Plan and implement result-driven digital marketing campaigns.

- Utilize data analytics to track and optimize campaign performance, ensuring maximum ROI.

Industry Alignment:

- Stay abreast of industry trends and competitive landscapes to tailor marketing strategies accordingly.

- Build and maintain relationships with key industry influencers and partners.

Brand Positioning:

- Drive brand awareness and positioning through strategic digital initiatives.

- Work closely with design and branding teams to ensure a consistent and compelling brand image.

Team Leadership:

- Lead and mentor a team of digital marketing professionals, fostering a collaborative and creative work environment.

- Provide guidance on best practices and industry trends to ensure continuous skill development.

Qualifications:

- Minimum of 6 years of hands-on experience in digital marketing, with a focus on social media.

- Proven track record of successful social media campaigns and content creation.

- Experience in a similar industry, must within a product company.

- Strong knowledge of digital marketing tools, analytics, and SEO best practices.

- Excellent communication and leadership skills.

Preferred:

- Experience in a new-age startup environment.

Benefits:

- Competitive Compensation: Client strives to ensure that our employees are properly compensated and rewarded with the best in industry, so that they can deliver a great work environment with benefits and opportunities for growth.

- Work-Life Balance: The company where you work is not just a place that you go to-it's your home away from home. Client prioritizes the well-being and happiness of its employees and supports flexible work arrangements.

- Ownership: It believes that there is something special about being your own boss. We give them the freedom to develop their skills, do more of what they enjoy most and own their work.

- Opportunities for Advancement: Our organization encourages its employees to grow professionally, reach new levels of achievement, and be part of a team where great things happen.

- Freedom: They provide you with full freedom to share your ideas and concepts, allowing you to choose which ones will get on the roadmap and which won't.

- Employee Recognition: At our client, they celebrate their team members! their employees are the heartbeat of their company, and they love to acknowledge their hard work and dedication.

Type : Full Time

Location : Noida (On-site)

Experience : 6-10 Years

Notice Period : Upto 15 Days

- Industry Background : Product

Educational Qualifications : Any Bachelor

Must Have

- Minimum of 6 years of hands-on experience in digital marketing, with a focus on social media.

- Strong knowledge of digital marketing tools, analytics, and SEO best practices.

- Must be from a product company

Good to Have:

- Experience in a new-age startup environment.

Skills required:

- Social Media marketing, Digital Marketing