Lead - Digital Marketing - eCommerce

The opening is with a leading FMCG company for their office in Dubai.

Lead Digital Marketing.

- 10- 13 years of experience.

Experience in digital marketing, content creation and designing, portal management.

Location: Dubai

- Reporting to the Head Marketing

- Developing Digital Content and digital media for FMCG/consumer brands..

- ECommerce expert to build our portal and have tie-ups with other industry sites.

- Responsible for conveying a consistent brand image that attracts customers by encouraging sales on the Web.

- Lead the digital marketing and display initiatives while working as a part of the core marketing team.

- Implement the digital marketing strategy across Google SEM, SEO, Social Media, Video Advertising and Mobile channel.

- Manage all digital assets and strategically lead their developmental process.

- Work closely with the web analytics team to develop future engagement models.

- Create effective engagement initiatives across digital and social media.

- Generate business prospects through effective management investment across digital media space and engagement opportunities.

- Extend the core marketing thought of the brand to leverage digital opportunities.

- Develop and integrate on analytics based decision support system.

- Extend marketing engagement plans to digital space.

Pls mention your current and expected ctc as well..