Lead - Analytics - Consulting Firm

- Work with stakeholders throughout the organization to identify opportunities for leveraging company data to drive business solutions.

- Mine and analyze data from company databases to drive optimization and improvement of product development, marketing techniques and business strategies.

- Assess the effectiveness and accuracy of new data sources and data gathering techniques.

- Develop custom data models and algorithms to apply to data sets.

- Use predictive modeling to increase and optimize customer experiences, revenue generation, ad targeting and other business outcomes.

- Develop company A/B testing framework and test model quality.

- Coordinate with different functional teams to implement models and monitor outcomes.

- Develop processes and tools to monitor and analyze model performance and data accuracy