Le Marche - Category Head

Category Head

Key responsibilities include, but not restricted to the following:

Product Portfolio Strategy:

- Classifying brands as per sales contribution and margin mix into different buckets.

- New Category Introduction

Defining Targets at category & Sub Category Level:

- Identifying category wise trends in market

- Identifying sales trends category wise

- Identifying the seasons and calendar to focus for the feature & seasonal planning

- Setting targets for the stores with respect to category

Private Brand Portfolio Strategy:

- Selection of assortment for private brands

- Identifying the pricing and positioning

Master Data Management:

- New article listing

Space Planning:

- Measuring the GMROF for the category & the brands

- Providing guidelines for planogramming

- Providing guidelines for feature planning

- Visibility & FSUs Payments & Income