Landmark Group - Area Manager - Max Fashion

Sales

- Formulate and implement store strategies for growth

- Drive sales for the stores of the area to maximize profitability

Stock management

- Manage stock by controlling key parameters

- Ensure perpetual inventory and global stock count is done to control shrinkages

- Manage fixture capacity and stock turns

- Work with planning team to achieve budgeted sell through

- Work with SCM team to plan stock movement for peak season and season change over

Business Review

- Participate in the monthly business review with the Regional Manager, Cluster Manager and Store Manager

- Monitor store administration through weekly meetings and store visit checklists

- Give periodic feedback on products to the buying team

- Participate in planogram review and BOH review

Budget and expense control

- Prepare financial budgets for the area for the entire year

- Control costs within budgetary guidelines through efficient operations

- Take ownership of the fixed assets at stores and ensure the team also takes responsibility for the same

Store Operations standards and management

- Understand the MAX retail SOPs & processes and cascade the understanding of the same to the store teams

- Ensure that the team adheres to and implements the MAX retail SOPs and processes

- Maintain retail standards as per the brand standards

- Ensure all statutory compliances are adhered to at stores

- Understand the issues at the stores and address the same in collaboration with the concerned functional resource

- Ensure effective deployment of staff to ensure maximum productivity

- Plan, prepare and execute new store launches as per the defined guidelines

Marketing and VM Support

- Provide inputs to the marketing team on the marketing calendar for the year and provide required support for implementing the marketing activities

- Identify seasonal and location specific promotions and undertake cost benefit analysis as per defined guidelines

- Support the VM team in execution of season changeover and all promotions

Customer service

- Understand the MAX standards of customer service and ensure that these standards are adhered to

- Review customer feedback to enhance levels of customer service

- Ensure all customer complaints are resolved as per the defined guidelines

Market Focus

- Undertake competition analysis

- Understand customer needs & aspirations and share the same

- Identify new commercial opportunities as and when they arise

- Identify new and prospective sites for new stores

People management

- Set expectations and give regular feedback to team

- Provide adequate support and motivate the team to deliver on the job

- Guide, coach, train and develop the team

- Manage and motivate the team to ensure high engagement levels