Lal PathLabs - Assistance General Manager - Sales

AGM- Sales need to be able to create a vision for their area and then execute it with speed and efficiency. They also need to be good at influencing others so they can get expected outcomes without having to micromanage. This role requires a high level of self-motivation and resilience.

Revenue Growth

- Deliver sales objectives by driving patient volume, value, market share and driving top line by effectively managing channel partners

- Ensure that the team meets monthly sales targets in terms of both revenue generation and collections

- Identify, create and develop new market opportunities

- Plan marketing strategies for BTL activities etc for the region in line with the business plan

Channel Expansion:

- Expand channel by appointing new B2C partners and create network of collection centers

- Appoint and generate business from B2B partners like hospitals, labs, clinics etc.

- Seek new ways of revenue and brand expansion by doing various activities with the channel partners.

- Ensure recovery of due and maintain days outstanding as per the standard

Team Management

- Being a People Manager set very high standards of delivery and expectation from his team

- Maintain sales staff job oriented by ensuring right recruitment, counselling, orienting, training and disciplining.

- Track attrition of the team and adapting best retention strategies