Roles & Responsibilities: - Assumes responsibility for monitoring all marketing and branding activities for the Organization while maintaining Brand focus internally & externally. - Develops the Marketing & Brand management strategy to support top line & bottom line growth & foray into new segments and innovative products for the Organization. - Directs the evaluation of Brand portfolio including Brand definition & proposition, advertising concept, pricing, packaging, place and promotion for the Organization. - Assumes overall responsibility for Brand Activation. - Ensures coordination with sales department to implement & monitor all marketing initiatives for the Organization. - Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers. Competencies: 1) Strategic: - Scans the business environment to explore options for revenue generation from new and existing consumers. - Drives the formulation of marketing strategy of encompassing the Organization. - Understands the strategic business requirement of the organization based on the organization growth focus and strategy. 2) Operational: - Develop strategies into detailed marketing plans and executions. - Supports all clusters towards ensuring meeting the dynamic consumer needs across all markets. - Ensures individual brand focus is maintained through all possible media options and coordinates with corporate communication to ensure alignment of branding strategy. 3) Financial: - Develops Annual Plans & Budgeting for the brand and monitors the expenditure. - Ensures Optimal pricing of products so that the top-line & bottom-line objectives of the brand group are strictly met. - Strives to increase return on expenditure on advertisement & brand endorsements Key Skills: - Marketing Strategies & Campaigns - Integrated Marketing Communication - Agency/ Vendor Management - Product Positioning & Branding - Digital & Social Media Marketing - Market Research & Consumer Insights - Advertising & Activation Campaigns - Sales Collateral & Support - Annual Brand Plans - New Product Development & Launch

Ahmedabad

Gujarat

La Renon - Brand Manager 

La Renon - Brand Manager  ,Job Description for La Renon - Brand Manager  in La Renon Healthcare in  Ahmedabad Gujarat for (4-6) years of experience. Apply Now!

Job Description for La Renon - Brand Manager  in La Renon Healthcare in  Ahmedabad Gujarat for (4-6) years of experience. Apply Now!