Executive - HR at Kirtilal Kalidas Jewellers Pvt Ltd
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Kirtilal Kalidas Jewellers - Manager - Digital Marketing (5-6 yrs)
Digital Marketing Manager will drive awareness and action towards a business which sells through KL & Sub Brand.
- Anything related to Social Media Marketing to boost online sales with the help of brand marketing team.
- Managing on page/website related Advertisement & Campaign
- Fully involve in SEM (Search Engine Marketing) related activities like PPC campaigns, display campaigns, product specific ad campaigns
- Influencer marketing to boost online sales
- Create Monthly/Yearly calendar and ensure timely execution with the help of creative team and media agencies.
- Complete knowledge on SEO to manage Off-page & On-page activities
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Optimize product page copy
- Responsible for achieving leads and traffic targets across Search, Display & Affiliate Network.
- Ongoing analytics for Landing page optimization and testing to improve conversion of online campaigns.
- Administer search engine programs for purposes of diagnostic reporting
- Support for creating marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Marketing activities with Marketplace partner
- Submit report by analyzing the competitor marketing activities as well as price positions on a weekly basis
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