Key Accounts Manager - FMCG

Position - Key Accounts Manager

Location - Mumbai

Job Purpose - (General Function, Primary Objective, Important End result)

- Will be responsible for meeting Sales, Distribution, Visibility, Account relationship and management, TOT (Terms of Trade), planning and forecasting objectives for a group of strategic Modern Trade accounts.

- To formulate and achieve Annual Operating Business Plans

- It is important that the KAM is able to demonstrate a high degree of interpersonal ability to align with Supply Chain and Logistics, Finance, Trade Marketing, Marketing and the key accounts handled.

Customer Management

- Achieve Sales, Distribution & Visibility Targets including Plannogram implementation, Category Management and TOT elements.

- Fulfil all commercial and financial commitments per TOT.

- Forecasting and planning sales, promotions and activations in a manner such that there are no out-of-stocks or excesses.

- Ensuring listing of the of the complete assortment as set about in the TOT.

- Promotion execution with the help of the sales and merchandising team.

- Performance evaluation and continuous improvement of the Key accounts.

- Designing account wise/ branch wise plan (based on strategic plan)

- Liaison with Marketing Dept to grow KA business on the following

- Designing brand strategy for big key accounts

- Designing Consumer activity in Key Accounts

- Designing of sell in and assortment norms

Financial Management

KA spends -

- Allocation of Budgets: Account Level /Branch Wise and Brand level

- Monitoring and Controlling of the MT spends.

- Reconciliation of AR with Finance Team @ HO.

- Ensure that AR is well within the TOT norms.

People Management

- Aligning Team to Key A/c Strategy/ Skill Development - By Conducting Workshops

- Maintaining Relationship with Key Personnel of National Key Account.

Contact
8291862488