Key Account Manager - Global Tech Startup

Key Account Manager - For a Global Tech Startup

Exp: 5 - 10 Years 

PURPOSE OF THE ROLE: This role is responsible for providing robust structure, national level support & governance to regional markets to drive & enhance value share with the objective of improving Key Accounts Channel & Brand Penetration in line with organizations goals.

Typical Role Requirements:

- MBA / Post Graduate with Marketing Specialization

- 2-4+ years experience in Customer Marketing / Key Accounts / Sales

Functional Skills :

- Negotiating & Influencing

- Planning and Organizing skills

- Work Team Effectiveness

- Business Analysis, Presentation Skills

- Commercial Orientation

- Market Strategy Development, Business and Commercial Planning and partnering

AREAS OF RESPONSIBILITY:

1 Support on Key Accounts / Sector Strategy Development , Support implementation of Key Account strategy & responsible for delivery of target

2 National Key Accounts Support to Regional Key Accounts Delivery , Recommend terms of trade and contracts for national key accounts and identify relationships

- Support execution of all National and Regional Agreements, including development through the regional category of national chains; Partner in negotiating trading terms, managing trade spending and sales forecast, as well as perform promotional planning and business review

- Prepare annual/quarterly activity calendar for Key Account Programs National or Regional Support new products launch and ensure generation of trials for the brands collaborate with product Teams

3 Customer Marketing Initiatives in Key Accounts

- Work with internal partners to implement sales, merchandising and promotional strategies to accomplish business goals and achieve sales targets

- Monitor competitor activities and leverage industry best practices in Key Accounts, conduct shopper in sighting studies in sync with Marketing and Customer Marketing teams

- Vendor management with respect to selecting and evaluating vendors, manage key relationships

- Manage inter-functional process & relationship for seamless execution interface for Key Accounts with Regional Sales, Channel, Customer Marketing and Brand teams