KENT - General Manager - Marketing

- Coordinate with agency for print and digital creatives

- Plan & develop systems & procedures to improve the operating quality & efficiency of the department.

- Co-ordinate with sales department to implement & monitor marketing initiatives for the brand.

- Monitoring and reviewing of all products performance against Budget.

- User friendly & market acceptable packaging in co-ordination with concerned departments.

- Plans and ensures required marketing support for brand in terms of advertising, promotion etc in co-ordination with sales team.

- Negotiation with vendors for printing of POS materials and for the BTL activities.