Karomi - Senior Manager - Marketing

Senior Marketing Manager

Responsibilities:

- Develop and execute a comprehensive SaaS marketing strategy to drive customer acquisition and engagement.

- Build and manage a marketing team to execute the strategy.

- Create and manage a content marketing plan to generate leads and educate potential customers about the product.

- Use analytics and market data to track and measure the effectiveness of marketing campaigns and make data-driven decisions.

- Collaborate with product, sales, and customer success teams to ensure alignment on messaging and goals.

- Stay up to date with industry trends and competitor activity to inform marketing strategy.

Requirements:

- 5+ years of experience in SaaS marketing or a related field

- Proven track record of success in developing and executing successful SaaS marketing campaigns.

- Strong analytical skills and experience with data-driven decision making.

- Excellent written and verbal communication skills.

- Experience leading and managing a team.

- Strong understanding of digital marketing channels, including email, social media, and paid advertising

- Experience with marketing automation tools and CRM platforms

- Bachelor's degree in Marketing, Business Administration, or a related field.